Pillows Dreams are Made of
We made soft and springy plush pillows, made for snoozing.
They have the perfect fill so you can max out on comfort.
Learn more below...
1. Down Fill
Down is the term for the soft, fluffy clusters that form the insulating layer below the contour feathers of an adult bird.
Down makes for a buoyant, plush pillow because its clusters are incredibly efficient at trapping air. Feathers are less pliant, and play an important role as a "pillow-within-a-pillow" support in creating firmer pillows.
Our pillows are 100% down and we use responsibly sourced Canadian White Down to fill our pillows.
We have two ways we construct pillows, single core and dual-core.
Dual-core pillows have an inner feather core to add support/firmness
and an outer core of down clusters for a soft landing experience.
100% down clusters to give a super
soft and fluffy construction
100% clusters, 0% feathers
Dual-core that is supportive while
being soft and buoyant
20% clusters, 80% feathers
Softer than your average firm pillow,
but just as supportive
14% clusters, 86% feathers
Our pillows provide a variety of firmness – we pull the levers of
feather-to-down in order to achieve the optimal levels of softness
to support, so that you can rest easy, no matter your preference.
3. The Shell
We have two shells woven specifically for our two different pillow constructions.
Our Plush pillow is encased in a silky smooth sateen shell while our dual-core firm and mid-plush pillows are encased in a down-proof twill weave to be sure no core feathers can poke through.
4. The Source
We use the highest quality all-natural White Down sourced from
the eco-friendly duck farms in Northwest Canada.
The down goes through a five-stage cleaning process before it’s
sorted into small batches, to ensure that we only use the very
fluffiest and highest quality clusters.
Shop our Down Pillows
Also, shop our Down-Alternative Pillow ▶︎