
Does Thread Count Matter?
THREAD COUNT: the number of threads woven together in a square inch of fabric.
Thread counts advertised in excess of 500 are often misrepresented by manufacturers. As multi-ply construction is often used to strengthen lower-grade cotton, a super high thread count can actually indicate the presence of a lower-quality sheet.

Long Fibers
At Brooklinen, we only use long-staple cotton because it produces the longest, strongest, and finest fibers in the world. When it comes to cotton—a longer staple is a better staple.
Longer cotton fibers can be spun into stronger, finer yarns, and produce extremely smooth and supple weaves (like ours).
Shorter fibers can poke out of the weave, leading to a coarser, weaker fabric (like theirs).

Single-Ply Yarn
We exclusively use single-ply yarn because it produces the finest, strongest threads. It can only be spun from long-staple cotton, that results in light, soft, yet extremely long-lasting sheets.
Multi-ply yarns are a group of weaker fibers twisted together to create false strength. They use mostly lower-grade, shorter-staple cottons, which result in thicker, coarser and heavier threads.
Percale vs. Sateen
Three weaves, one internet-famous store. Whichever you choose, great sleep is in your future.