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  • Hello, We’re

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    Hello, We’re


We’re Rich and Vicki, co-founders of Brooklinen.

We aren’t old textile industry experts, we were people just like you looking for something super simple: a place to buy beautiful and ridiculously comfortable sheets that didn’t cost an arm and a leg.

After years of settling for products that were always over-priced yet usually under-delivered, we decided to create the brand we always seemed to be looking for ourselves.

Our approach is simple: Quality is the most important thing. The products just need to be awesome. Second, we wanted to manufacture responsibly with top quality materials. And finally, try our best to offer products at accessible prices.

Armed with the internet, a shared vision, and a dedication to making the best sheets ever, we taught ourselves who, what, where, when, and how bed sheets are made to design our own, cost-efficient supply chain from the ground up.

The bedding you see today on our site is the culmination of our dream. If you don’t see something you like, please let us know and we’ll do what we can to make it happen.

Happy shopping!

Cofounders, Brooklinen

Rich & Vicki, founders

Our Approach

Brooklinen was built to deliver simple, beautiful home essentials at a fair price. By cutting out the middleman, we bypass costs like wholesaling, storefronts and designer licensing fees that have no bearing on quality. And we pass the savings on to you.

Our approach

Four core values stay central to everything we do:


An Amazing Product

Quality is our top priority. We use the most luxurious materials and partner with top caliber factories for production. Our beautiful, yet simple designs ensure our products are versatile enough for any home.


A Better Experience

We believe shopping should be simple and hassle free, so we’ve done the work for you. Our business is built to offer fewer, but better options in every category, starting with sheets and blankets.


A Personal Touch

We love the ability to connect directly with our customers. Our emphasis is on service and we strive to make a product that is exactly what you are looking for. If we don’t carry something you’d like, shoot us an email and a founder will be on the case.


An Efficient Supply Chain

Did you know your sheets retail for up to 10x what they cost? We thought that was crazy, and figured out a better way. Working directly with top manufacturers, we are not only able to make exactly what we want, but we can remove layers of cost built in to the traditional supply chain.

Materials Matter

From thread to bed, learn more about the ingredients of a great night’s sleep.